EFFECT OF VALUE CREATION AND ADAPTIVE CAPACITY TO TRANSFORMATION, WITH ORGANIZATIONAL PERFORMANCE AS AN INTERVENING VARIABLE

The purpose of this study was to analyse the effect of value creation on organizational performance, the effect of adaptive capacity on organizational performance, the effect of value creation on the transformation of higher education, the effect of adaptive capacity on the transformation of higher education, the effect of higher education performance on the transformation of higher education, the indirect effect of value creation. on the transformation of higher education through higher education performance, and the indirect effect of adaptive capacity on the transformation of higher education through higher education performance. The method used is a quantitative method, with a structural equation modelling (SEM) approach. Data were analysed by Smart PLS 3.3. The results of the analysis show that the seven hypotheses analysed are all significant, there is a direct effect of value creation on organizational performance, there is a direct effect of adaptive capacity on organizational performance, there is an effect of value creation on the transformation of higher education both directly and through higher education performance, there is an influence of adaptive capacity on transformation of tertiary institutions both directly and through the performance of universities and, there is a direct influence of the performance of universities on the transformation of universities.

Keywords: Higher Education Performance, Value Creation, Adaptive Capacity, Transformation of Private Universities.